Throughout 2015 those likely to have increased their property potential the most are homeowners in the North West. In stark contrast to the low demand felt across the majority of the North East, demand in the North West has continued to go from strength to strength.

This is evident as half of the locations that enjoyed the largest increase in property demand over 2015 are located in the region (Sefton +89%, Bolton +63%, Wirral +58%, Rochdale 45% and Trafford +44%). With continuing demand growth it is likely house prices in the North West will follow, so those looking for an investment may want to consider the region, for a quick return in the coming year.

Demand Graph

Leicester are on course for a top three finish in the Premier League with Jamie Vardy in sizzling form. Despite their FA Cup exit last night, Leicester have more than football to shout about. With demand up +62% in 2015, Leicester is the 3rd hottest location in the UK,  when it comes to a year on year increase in property demand.

North Lanarkshire provides a glimmer of hope for the Scottish property market, which has been hit hard in parts, due to the falling price of oil. However North Lanarkshire makes the top biggest fallers in 4th place, with demand up +59% over the course of 2015.


The London Borough of Hounslow not only makes the top 10 biggest climbers year on year, but has also seen the strongest growth over the last quarter of 2015, out of all UK hotspots. Demand increased by+50% between Q3 and Q4 alone, climbing +43% since Q4 on 2014. This is no doubt a result of the nearby Crossrail development, causing an uplift in demand to the surrounding areas, as London buyers look to buy in convenient locations with great transport links.

Dudley (+44%) and Birmingham (+40%) complete the top 10 highest climbers year on year, as the two representatives from the Midlands.


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