During the last quarter of 2015 the largest drops in demand were, for the large part, felt across the North. With a drop of -30%, Bradford was Q4’s biggest faller, joined in second place by nearby Huddersfield (-29%).
The North East accounts for three of the top 10 biggest fallers in Stockton-On-Tees (-28%), Sunderland (-22%) and Hull (-19%).
Despite healthy demand being felt in much of the North West, Sefton has also experienced one of the largest drops in demand since Q3 (-23%). However it does rank as the highest climber over the course of 2015, with demand soaring since Q4 of 2014. An inkling perhaps that demand is levelling out as house prices in the North West catch up, with Sefton enjoying an increase of 7% in the average house price over the last year.
The top 10 biggest fallers are completed by Walsall (-24%), South Lanarkshire (-21%) and Swansea (-18%) as the sole entries from the Midlands, Scotland and Wales.